CORONA
NF-FREE
TELL THE TERMINALLY ONLINE
TO GO TOUCH SAND
This campaign was satire on the flash-in-the-pan trend of get-rich-quick NFTs, we reminded people to hustle less and have fun more. Corona is for those who live the fine life, and we want to encourage more to join us for the good vibes.
THE NF-FREE
We partnered with artist Bryce Wong to create an asset set that took elements of the iconic Corona bottle and beach vibes that could be mix and matched into millions of completely unique combinations, so every artwork was one-of-one.
FINE LIFE LIVE
We launched our NF-Frees though a series of parties across the county to remind our guests to get off their phone and enjoy the fine life more.
